Trade Show Marketing & Lead GenerationFrom pre-show buzz to post-show results — we turn events into opportunities.
- Mary Palmer

- 5 days ago
- 2 min read
Updated: 3 days ago

Trade Show Marketing & Lead Generation
From pre-show buzz to post-show results — we turn events into opportunities.
Trade shows are where packaging and printing companies showcase innovation, meet key buyers, and win new business. At VisionaryHaus, we help you make every show count — before, during, and after the event. From strategic pre-show marketing to booth presentation and post-show follow-up, we ensure your brand stands out, attracts qualified leads, and drives measurable ROI.
Pre-Show Marketing — Build Awareness Before You Arrive
The most successful trade show campaigns start long before the doors open. We help you generate anticipation and engagement with a complete pre-show marketing plan that gets buyers and brand teams excited to meet you.
Our Pre-Show Strategies Include:
☑️ Targeted email campaigns to existing and prospective clients
☑️ Social media promotions with event hashtags and schedules
☑️ Digital press kits sent to buyers and media outlets
☑️ Landing pages highlighting booth info, new products, and offers
☑️ Paid LinkedIn ads targeting brand managers, packaging engineers, and sourcing teams
☑️ Appointment booking links and calendar coordination
Your prospects shouldn’t find your booth by chance — they should arrive looking for you.
Booth Presentation — Make a Visual Impact
Your booth is your brand’s stage. VisionaryHaus ensures every detail communicates credibility, creativity, and craftsmanship. Whether you’re exhibiting folding cartons, rigid boxes, corrugated displays, or specialty packaging, we design environments that attract, educate, and convert.
Our Booth Marketing Services Include:
☑️ Booth design and layout consultation
☑️ Messaging and visual branding strategy
☑️ Display graphics and print collateral design
☑️ Interactive content (QR codes, videos, digital presentations)
☑️ Product photography and show visuals
☑️ Staff presentation training and scripts
We make sure your capabilities and value proposition are clear within seconds — before the buyer walks on to the next booth.
Show Lead & Promotional Marketing — Turn Interest into Action
Once you’ve made connections, the follow-up is where the real value happens. We help you capture, organize, and convert trade show leads into long-term relationships through professional follow-up marketing and automation.
Our Post-Show Lead Programs Include:
☑️ Lead capture forms and data collection tools
☑️ Post-show email sequences to nurture interest
☑️ Personalized follow-up messages for LinkedIn and email
☑️ Digital recap presentations and thank-you kits
☑️ Targeted retargeting ads to stay top-of-mind
☑️ Reporting on engagement and ROI metrics
We don’t just help you show up — we help you follow through.
Why Choose VisionaryHaus for Trade Show Marketing
30+ years in the packaging and printing industry
Expertise in B2B lead generation and event marketing
Proven results at Pack Expo, Luxe Pack, Folding Carton Week, and more
Full-service support — from pre-show buzz to post-show conversion
Creative that understands both manufacturing and brand storytelling
Perfect For:
☑️ Folding Carton Manufacturers
☑️ Rigid Box & Specialty Packaging Producers
☑️ Corrugated & Display Companies
☑️ Printers, Finishers, and Converters
☑️ Sustainable Packaging Innovators
Ready to Maximize Your Next Trade Show?
Let’s make your next event your best one yet. VisionaryHaus helps you build awareness, attract quality leads, and stay connected long after the show ends.




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